When Sasha Muir moved to the US in the late 90's, she was alarmed by the amount of toxic chemicals found in cosmetic products in this country. Muir saw the need for a new brand of nail polish and founded butter LONDON with the philosophy: 3 Free. 3 Free means that every butter LONDON product is made without formaldehyde, without toluene, and without DBP (Phthales), three chemicals that are very dangerous and can cause cancer, severe nausea, birth defects in children and respiratory disease among a host of other serious conditions.
I was so excited what i received a bottle of butter for Christmas and couldn't wait to test this healthy product. Fortunately, butter passed the beauty bar with flying colors, and no nail polish would be complete without a cheeky name. This shimmery nude is called All Hail the Queen.
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